Image Courtesy of Turn 10 Studios
Porsche will not be in the upcoming Turn 10 racing game Forza 4.
According to Turn 10’s Brian Ekberg, “As many of you know, since the beginning of the Forza franchise, the Porsche license has been available only through a sub-licensing deal with EA. In Forza 3, we were able to feature more than 35 different Porsche models by offering to collaborate with EA. For Forza 4, we were looking forward to adding even more Porsche cars, and we were especially looking forward to featuring multiple Porsche experiences in our new Autovista mode. In the end, however, EA couldn’t see their way towards collaborating again.”
Sad days I know!
The good news is that it customized Porsche vehicles by Ruf Autombile will be included in the Forza title.
Dan Greenwalt, creative director for Turn 10, issued the following statement:
While Forza Motorsport 4 will feature RUF, it will not include Porsche cars. As many of you know, since the beginning of the Forza franchise, the Porsche license has been available only through a sub-licensing deal with EA. In Forza 3, we were able to feature more than 35 different Porsche models by offering to collaborate with EA. For Forza 4, we were looking forward to adding even more Porsche cars, and we were especially looking forward to featuring multiple Porsche experiences in our new Autovista mode. In the end, however, EA couldn’t see their way towards collaborating again.
We’ve asked our contacts at EA to reconsider their position frequently and regularly over the last 18 months. We also reached out to various influential people in gaming to lobby on our behalf, and on your behalf, but that was to no avail.
In our business, we stay friendly with all of the manufacturers and licensors necessary to deliver players rich and innovative automotive experiences. As you’d expect, this includes quite a few key people in Porsche circles. To make sure we tried everything, we consulted with these advocates and were happy to find they were already aware of the situation and lobbying from within on behalf of Forza 4–and, despite the result, we thank them for their efforts.
While we respect EA’s need to run their business as they see fit, we’ve regularly collaborated in the past and hope we can find our way back to that approach. Forza had the exclusive license for all Ferrari cars, for example, on the Xbox and PC platforms. But at the end of the day, we’ve always found that we just weren’t willing to block other racing games from having Ferraris outright, as we believed that this would do nothing but hurt the racing ecosystem.