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Disney Channel To Launch “TV Everywhere” Service

Comcast customers will be the first to make use of an app that will allow cable subscribers to watch the Disney Channel on the go. It’s similar to Disney’s WatchESPN service that allows ESPN programs on mobile devices.

The Walt Disney Co plans to launch the mobile application as early as next week.

The service would be limited to Comcast subscribers, who would be “authenticated” to access the family friendly channel through their TV subscriptions.

The “TV Everywhere” goal is to keep subscribers from dropping their service and opting instead for online programming.

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