Superstar Rihanna burst onto the scene in 2005 at the age of 16. While music is what thrust her to success, it’s her beauty line that made her a billionaire. The singer is now worth $1.7 billion and a massive chunk of that is from her Fenty Beauty empire.
According to Forbes, Riri’s line is said to be worth $1.4 billion and is comprised of make-up and skincare, with a perfume releasing next week. The rest comes from her music earnings and her lingerie line, Savage x Fenty, which is valued at an estimated $270 million.
Rihanna’s vision is what made her brands so successful. She saw a lack of diversity and set out to change that. Her products have such a wide range of colors for people of every tone.
Many major brands saw how consumers flocked to Fenty Beauty and aimed to follow in their path. Savage x Fenty went beyond skin tones and included a variety of models in all different shapes and sizes in their campaign ads and runway shows.
For the first time, the world saw people that looked like them in the fashion world. It was an amazing sense of diversity and inclusion that changed the beauty world forever. Victoria’s Secret, known for their risque lingerie, even ended their annual runway shows. Many believe Fenty shows were the cause of this, as they shun light on the lack of realism behind the VS models’ shapes.
Rihanna shows no signs of slowing down so it’ll be no surprise if she doubles her worth in the coming year.
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